Industry Expert in RED Equipment and Workflow Michael Cioni to Present the Latest in Tapeless Workflow Environments

Los Angeles, March 30, 2010 –The International Academy of Film and Television (IAFT) is proud to present the 2010 RED CAM Intensive Workshop in conjunction with Michael Cioni and LIGHT IRON Digital. Slated to take place April 24th, 2010 in Los Angeles, California, the one-day intensive workshop promises to not only introduce industry professionals to the superiority of the RED tapeless workflow, but will also bring existing users up to speed with the latest developments to the RED ecosystem, including the new and improved RED Mysterium X color science.

Facilitated by Michael Cioni, one of the industry’s top specialists in RED camera and workflow, the workshop will be covering the following topics:

• RED RAW image capture
• MX exposure
• Files vs. tape comparisons
• Footage evaluation
• 2K vs. 4K
• RED Rocket
• RocketCINE X
• Archiving
• Film vs. Tape vs. RED budgeting
• MX color science & color correction

“IAFT’s mission is to provide best-of-breed, current and practical training to all its students, be it through our regular curriculum or workshops such as this,” said Keith Sensing, Executive Director of IAFT. “We are honored and pleased to have with us once again one of the best caliber of practitioners to share his vision and experiences in RED’s revolutionary range of cameras and workflows, and we believe this to be a crucial exposure for the next generation of filmmakers.”

As a founding member and instructor at RED’s official training program “REDucation”, Michael Cioni has more than a decade of experience in feature film and television post production. Having worked on over three hundred file-based projects and provided progressive data-centric post production advisory support for hundreds of producers and production companies, Cioni has undoubtedly made a name for himself as a specialist of the next-generation tapeless environment.

“Through this workshop, one will be able to discover the tangible benefits of working in a tapeless environment over tape or hybrid environments. Students will not only leave with little-known facts about the new RED MX system, they will also gain a deeper understanding of applicability through professional case studies, hardware demonstrations, and footage examples,” said Cioni. “It will also be an exciting time to discuss RED’s post-NAB developments-such as improved color science and RED’s digital still motion capture (DSMC) system,” Cioni added.

Space in the workshop is limited and IAFT advises early registration for interested participants. For more details, please visit www.filmschool.ph/LAworkshops or call 310.593.4800 or 866.900.4179.

About The International Academy of Film and Television (IAFT)
Founded in April 2004, the International Academy of Film and Television (IAFT) is a film school providing a new generation of aspiring filmmakers with a globally competitive education under the mentorship of leading industry professionals. The school offers each student hands-on experience using comprehensive equipment and facilities at a fraction of the cost of comparable institutions. IAFT offers short-term and long-term programs in Filmmaking, Sound Design and Acting that combine theory and application, and are designed for both new filmmakers as well as industry professionals looking to advance their skill set. The school also offers internships and opportunities to work on commercially-viable projects. Located in the heart of Asia on Mactan Island, Cebu, Philippines, IAFT’s tropical campus has facilities for filming and post production as well as housing. IAFT’s mission is to nurture the creativity and individual talents of every student while cultivating today’s global filmmakers, and to build upon the entertainment traditions of Hollywood and other film capitals of the world.

The International Academy of Film and Television is a wholly-owned subsidiary of Bigfoot Entertainment. For more information, please visit www.filmschool.ph and www.bigfoot.com.

About LIGHT IRON Digital
LIGHT IRON Digital is among the first facilities in Los Angeles to offer complete, end-to-end post production solutions exclusively through file-based technologies. LIGHT IRON provides tapeless recording systems, dailies processing, data archiving, data conforming, 2K and 4K color grading, 2D and 3D DI, as well as systems integration and workflow design services to clients seeking to reap the benefits of the new breed of production.

Combining talent, experience and unparalleled expertise in emerging technologies, LIGHT IRON’s team of artists, technicians, and post producers help their clients navigate the powerful and exciting territories of file-based end-to-end filmmaking.

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